All-that boss-living female rapper Bri Berlay is back to overwhelm her faithful followers with a brand new track and video called “Gotta Cool Off.” The track is a fresh helping of deeply grooving minimalistic hip hop greatness. The fresh and open production style puts Berlay and her lyrics front and center, where they belong, and there is no mistaking her hyper-confident style. Her sound combines trap, ghetto house, and breakbeat influences with her own taste and intuition to create a unique flavor of urban music.

The video was shot on the streets on the streets of Miami (South Beach Ocean Drive) by Stephen Brevig (credits include A-List artist such as Rick Ross, Sean ‘Puff Daddy’ Combs, Timbaland, Birdman, French Montana, and Fat Joe just to name a few). Like every true New Yorker she goes to Miami in the spring months to chill & cool off after the winter. She’s got the the gang hanging; her brassy friends ft Skip Rage while rocking fast cars and high fashion. Brands seen in the clip include Pucci, Made Gold, HBA, and Versace. Her intensely personal sense of style runs throughout and connects every element to the source. This is Berlay’s most fully realized video yet and will do much to spread her rep and increase her fan base.

Bri Berlay is the princess of the Lower East Side. A true performer with the style and brass required for stardom, she is a high-fashion hood-rat from the dirty downtown streets of New York City. Berlay is a self-made indie artist to the core, running her show and maintaining creative control. Her sound mixes trap, ghetto house, and breakbeat influences and her brand is exclusive and high-end. She rolls in with her signature two braids and cornrows, perfect nails, and white gold everywhere. She carries the vibe of someone on the verge of massive success.

This Saturday May 26th in Austin Texas, Bri Berlay is performing in Austin, TX with Cupcakke, Kreayshawn and Kady Rain at Empire Control Room. All Ages!

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Bri Berlay – Gotta Cool Off

Spotify